Shifting mindsets to involve local communities in urban regeneration

Whilst in Łódź a city administration mediator works with the community during the regeneration process, Birmingham went a step further, appointing community representatives in the target area – where some had lived for decades. Once trained, they become permanent ambassadors, communicating with the City Council, and understanding their challenges. This enabled Birmingham to rebuild trust in a community who had previously opposed all council plans.The role of the mediator (based in an NGO), as a link to the city, through the improvised role of the area manager (employed by the city) has proved to be a key element, giving real space to the participative process, putting aside professional intermediaries, as the “speed of trust” shared by the residents should at all costs be upheld. The same mediator, in the need to guarantee sustainability has become the CEO of a community enterprise in the local area and has led the coordination of the ULG with great success.